| Description |
406 pages : illustrations ; 22 cm |
| Summary |
"The People's Car is a transnational cultural history tracing the Beetle from its origins in Nazi Germany to its role in the postwar West German "economic miracle" to its popularity in midcentury Europe and the U.S., second career in Mexico and Latin America, and revival in the late 1990s"--Provided by publisher. |
| Bibliography |
Includes bibliographical references (pages [337]-391) and index. |
| Contents |
Prologue: some shapes are hard to improve on -- Before the "people's car" -- A symbol of the national socialist people's community? -- "We should make no demands" -- Icon of the early federal republic -- An export hit -- "The Beetle is dead -- long live the Beetle" -- "I have a vochito in my heart" -- Of Beetles old and new -- Epilogue: the Volkswagen Beetle as a global icon. |
| Subject |
Volkswagen Beetle automobile -- History.
|
| Added Title |
Global history of the Volkswagen Beetle |
| Other Form: |
Online version: Rieger, Bernhard, 1967- People's car. Cambridge, Mass. : Harvard University Press, 2013 9780674075733 (OCoLC)836848817 |
| ISBN |
9780674050914 alkaline paper |
|
0674050916 alkaline paper |
| Standard No. |
40022179543 |
|
