| Description |
1 online resource (571 pages). |
|
data file rda |
| Series |
Advances in Social Science, Education and Humanities Research Series ; v.769 |
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Advances in Social Science, Education and Humanities Research Series.
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| Note |
Description based upon print version of record. |
| Contents |
Intro -- Preface -- Organization -- Contents -- Peer-Review Statements -- 1 Review Procedure -- 2 Quality Criteria -- 3 Key Metrics -- Crafting Enemy -- 1 Introduction -- 1.1 Purpose of the Study -- 1.2 Ideograph and Social Reality -- 1.3 The Idea of Enemy and National Solidarity -- 2 Method -- 3 Analysis and Discussions -- 3.1 The Emergence and Reformulations of in Iran -- 3.2 The Linkage between and Other Revolutionary Ideographs -- 3.3 in Contemporary Iran -- 4 Conclusion -- References -- The Expression of Hate Motive on Social Media: Perspective of the Malaysian |
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1 Introduction -- 2 Problem Statement -- 3 Literature Review -- 3.1 Hate Speech -- 3.2 Types of Hate Speech -- 3.3 Motive or Intention -- 3.4 Underpinning Theory -- 4 Methodology -- 5 Findings and Discussion -- 5.1 Motive on Making Hate Speech on Social Media -- 6 Conclusion -- References -- Effects of Media Exposure and Family Communication on Violent Behaviour of Jordanian Adolescents -- 1 Introduction -- 2 Theoretical Background -- 2.1 The Conceptualization and Empirical Works -- 2.2 Media Exposure, Family Communication and Violent Behaviour -- 3 Methodology -- 3.1 Research Design |
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3.2 Method -- 3.3 Respondents -- 3.4 Instrumentation -- 4 Results -- 4.1 Descriptive Analysis -- 4.2 Assessment of Reflective Measurement Model -- 4.3 Hypotheses Results -- 5 Discussion -- 6 Research Implications -- 7 Research Limitations -- 8 Conclusion -- References -- How Online Behavioral Advertising Affects Purchase Intention with Consumer Trust as Mediating Variable -- 1 Introduction -- 2 Methodology -- 2.1 Population and Sample -- 2.2 Data Collection Techniques -- 2.3 Data Analysis -- 3 Results and Discussions -- 3.1 First-Order Measurement Model -- 4 Conclusion -- References |
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Information Ecosystem Among Malaysian Youth: The State and Challenges -- 1 Introduction -- 2 Information Ecosystem -- 3 Methods -- 4 Findings -- 4.1 The State of Information Ecosystem -- 4.2 Information Ecosystem Challenges -- 5 Discussion and Conclusion -- References -- Integrated Marketing Communication for Tong Tji Tea House Semarang Indonesia -- 1 Introduction -- 2 Conceptual Framework -- 2.1 Integrated Marketing Communication (IMC) -- 2.2 Segmenting, Targeting, and Positioning (STP) and Marketing Mix -- 2.3 IMC Mix -- 3 Method -- 4 Result and Discussion |
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4.1 IMC Strategy of Tea House Tong Tji Semarang Area -- 4.2 STP and Marketing Mix of Tea House Tong Tji Semarang Area -- 4.3 IMC Mix of Tea House Tong Tji Semarang Area -- 5 Conclusion -- References -- Does CSR Communication Influence Trust? -- 1 Introduction -- 2 Literature Review -- 2.1 CSR Communication -- 2.2 Trust -- 2.3 CSR Communication and Trust -- 3 Research Methodology -- 4 Potential Contributions -- 5 Conclusion -- References -- Building Comprehensive Tourism Brand in Zhanjiang Using Integrated Marketing Communication -- 1 Introduction -- 1.1 Problem Statement -- 1.2 Research Questions |
| Note |
1.3 Research Objectives |
| Local Note |
Springer Nature Springer Nature - SpringerLink eBooks - Fully Open Access |
| Added Author |
Ahmad, Mohd Khairie.
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Ramli, Romlah.
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Mohamad Hussain, Norhayati.
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Dalib, Syarizan.
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| Other Form: |
Print version: Ismail, Adibah Proceedings of the 8th International Conference on Communication and Media 2022 (i-COME 22) Paris : Atlantis Press (Zeger Karssen),c2023 9782384760978 |
| ISBN |
9782384760985 |
|
238476098X |
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