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Author McCaskill, Andrew, speaker.

Title Diversity and Inclusion in Marketing: Inclusive Language for Marketers. / with Andrew McCaskill.

Publication Info. Carpenteria, CA linkedin.com, 2021.
Playing Time 00h:29m:05s
Description data file rda
Note 9/16/202112:00:00AM
Summary Learn the tools and frameworks you need to build equity and inclusion into your marketing and communications.
Cast Presenter: Andrew McCaskill
Summary Words matter. For as much as words can make a positive impact with an audience, they can also divide and alienate us. Now more than ever, it's critical for marketers to intentionally use inclusive language. In this course, Andrew McCaskill, Senior Director of Global Communications at LinkedIn, shares practical guidance on this critical topic. Andrew outlines the basics of inclusive language, and he provides a framework to evaluate your marketing assets, such as checking for stereotypes and gender-inclusive language. If you're looking for a guide to help you navigate the critical aspects of diversity and inclusion, join Andrew in this course.
System Details Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
Added Author linkedin.com (Firm)
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