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Author Manring, M. M., 1962-

Title Slave in a box : the strange career of Aunt Jemima / M.M. Manring.

Publication Info. Charlottesville : University Press of Virginia, 1998.

Copies

Location Call No. Status
 Enfield, Main Library - Adult Department  659.1 MANRING    Check Shelf
Description ix, 210 pages : illustrations ; 24 cm.
Series The American South series
American South series.
Bibliography Includes bibliographical references (pages 197-206) and index.
Contents Cracking jokes in the Confederate supermarket -- Someone's in the kitchen: mammies, mothers, and others -- From minstrel shows to the World's Fair: the birth of Aunt Jemima -- They wre what they are: James Webb Strong and the recontruction of American advertising -- The Old South, the absent mistress, and the slave in a box -- The secret of the Bandanna: the mammy in contemporary society.
Subject Jemima, Aunt.
Advertising -- Social aspects -- United States -- History -- 20th century.
African American women in advertising.
Stereotypes (Social psychology) in advertising -- United States.
Quaker Oats Company.
ISBN 0813917824 cloth alkaline paper
0813918111 paper
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