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Author Kolb, Bonita M.

Title Marketing research : a practical approach / Bonita Kolb.

Publication Info. Los Angeles : SAGE, 2008.

Copies

Location Call No. Status
 University of Saint Joseph: Pope Pius XII Library - Standard Shelving Location  658.83 K81M    Check Shelf
Description xiii, 292 pages ; 24 cm
Bibliography Includes bibliographical references (pages [280]-287) and index.
Subject Marketing research.
ISBN 1412947960 hardback
9781412947961 hardback
1412947979 paperback
9781412947978 paperback
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