Includes bibliographical references (pages 279-284) and index.
Contents
Is personal training for you? -- Health clubs and gyms -- Corporate fitness -- Personal training studios -- Independent training -- Sports-performance training -- Starting your personal-training career -- Setting up your business -- Making sure you are covered : liability and insurance -- Establishing policies for an effective business -- Marketing your business -- Networking -- Professionalism -- Initial appointments -- Components of a program -- Principles of programming -- Motivating your clients through goal-setting -- Maximizing client retention and satisfaction -- Continuing education -- Preparing for the future.
