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Author Kaplan, Jennifer.

Title Greening your small business : how to improve your bottom line, grow your brand, satisfy your customers--and save the planet / Jennifer Kaplan.

Publication Info. New York : Prentice Hall Press, [2009]
©2009

Copies

Location Call No. Status
 Bristol, Main Library - Non Fiction  658.4 K141    Check Shelf
 Cromwell-Belden Public Library - Adult Department  658.408 KAP    Check Shelf
 New Britain, Main Library - Non Fiction  658.408 K14    Check Shelf
 Southington Library - Adult  658.408 KAP    Check Shelf
 West Hartford, Noah Webster Library - Non Fiction  658.4083 KAPLAN    Check Shelf
 Wethersfield Public Library - Non Fiction  SMALL BUSINESS 658.4083 KAPLAN    Check Shelf
 Windsor, Main Library - Adult Department  658.408 KA    Check Shelf
Edition First edition.
Description x, 305 pages : illustrations ; 24 cm
Bibliography Includes bibliographical references (pages 287-293) and index.
Contents One. Developing your green plan. What does going green mean? -- Getting started -- Green opportunities -- Thinking green -- Developing your plan -- Communicate. Communicate. Communicate -- Two. Assessing your green options. Reducing waste and recycling -- Energy management -- Water conservation -- Green office supplies -- Green human resources -- Green transportation and shipping -- Green marketing and communications -- Green business travel -- Green purchasing --Appendix A. Going green checklist -- Appendix B. Supplier sustainability questionaire.
Summary A resource for small business owners who want their company to be eco-conscious, including information and instructions on recycling, reducing waste and energy-efficiency, as well as green marketing, travel and employee benefits.
Subject Small business -- Environmental aspects.
Sustainable development.
Entrepreneurship -- Environmental aspects.
Social responsibility of business.
ISBN 9780735204461
0735204462
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