Edition |
1st ed. |
Description |
1 online resource (xxi, 185 pages) : illustrations. |
Series |
A BK business book |
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BK business book.
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Note |
Includes index. |
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Print version record. |
Summary |
Persuade, don't push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles's wise advice -- illustrated through a bevy of sometimes funny, sometimes moving, always illuminating stories -- will help you ensure that changing someone's mind is never an act of coercion but rather one of caring and compassion. |
Contents |
Changing minds, changing lives -- Inside the minds of those you are changing -- Establishing trust -- The blueprint for changing minds -- Committing to change -- Initiating change -- "I object!" -- How to change your mind. |
Subject |
Selling -- Psychological aspects.
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Change (Psychology)
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Decision making -- Psychological aspects.
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Influence (Psychology)
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Selling -- Psychological aspects.
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Change (Psychology)
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Decision making -- Psychological aspects.
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Influence (Psychology)
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PSYCHOLOGY -- Social Psychology.
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BUSINESS & ECONOMICS -- Motivational.
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Change (Psychology) (OCoLC)fst00852062
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Decision making -- Psychological aspects.
(OCoLC)fst00889058
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Influence (Psychology) (OCoLC)fst00972486
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Selling -- Psychological aspects.
(OCoLC)fst01112040
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Selling / Psychological aspects.
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Change (Psychology)
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Decision making / Psychological aspects.
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Influence (Psychology)
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Genre/Form |
Electronic books.
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Other Form: |
Print version: Jolles, Robert L., 1957- How to change minds. 1st ed. San Francisco : Berrett-Kohler Publishers, [2013] 9781609948290 (DLC) 2013009364 (OCoLC)813920384 |
ISBN |
9781609948306 (electronic bk.) |
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1609948300 (electronic bk.) |
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9781609948313 (electronic bk.) |
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1609948319 (electronic bk.) |
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