LEADER 00000cam 2200409Ii 4500 001 ocn933517239 003 OCoLC 005 20160714181828.0 008 151228s2016 nyu 001 0deng d 020 9780062458193|q(hardcover) 020 0062458191|q(hardcover) 035 (OCoLC)933517239 037 |bHarpercollins, 53 Glenmaura National Blvd Ste 300, Moosaic, PA, USA, 18507-2132|nSAN 200-2086 040 YDXCP|beng|erda|cYDXCP|dBTCTA|dBDX|dOCLCQ|dGK8|dZQP|dIQ2 |dON8|dCLE|dOU9|dFM0|dBUR|dKEC|dVP@|dWHP 049 WHPP 050 4 HF5414|b.G375 2016 082 04 338.4/7004678|223 100 1 García Martínez, Antonio,|eauthor. 245 10 Chaos monkeys :|bobscene fortune and random failure in Silicon Valley /|cAntonio García Martínez. 250 First edition. 264 1 New York, NY :|bHarper,|c[2016] 300 xi, 515 pages ;|c24 cm 336 text|btxt|2rdacontent 337 unmediated|bn|2rdamedia 338 volume|bnc|2rdacarrier 500 Includes index. 505 0 Prologue: The garden of forking paths -- pt. 1. Disturbing the peace. The undertakers of capitalism ; The human attention exchange ; Knowing how to swim ; Abandoning the shipwreck -- pt. 2. Pseudorandomness. Let me see your war face ; Like marriage, but without the fucking ; Speed is a feature ; D-Day ; A conclave of angels ; The hill of sand ; Turning and turning in the widening gyre ; ¡No pasarán! ; The dog shit sandwich ; Victory ; Launching! ; Dates @ Twitter ; Acquisition chicken ; Getting liked ; Getting poked ; The various futures of the forking paths ; Retweets are not endorsements ; The dotted line ; Endgame -- pt. 3. Move fast and break things. Boot camp ; Product masseur ; Google delenda est ; Leaping headlong ; One shot, one kill ; Twice bitten, thrice shy ; Ads five-oh ; The narcissism of privacy ; Are we savages or what? ; O Death ; The barbaric yawn ; Going public ; When the flying saucers fail to appear ; Monetizing the tumor ; The great awakening ; Barbarians at the gates ; IPA > IPO ; Initial public offering: a reevaluation ; Flash boys ; Full frontal Facebook ; Microsoft shrugged ; Ad majorem Facebook gloriam ; Adiós, Facebook ; Pandemonium lost -- Epilogue: Man plans and God laughs. 520 "The industry provocateur behind such companies as Twitter and a nascent Facebook presents an irreverent exposé of life inside the tech bubble that traces his hedonist lifestyle against a backdrop of early social media and online marketing, sharing critical insights into how they are shaping today's world."--NoveList. 650 0 Social media|xMarketing. 650 0 Online social networks. 650 0 Internet industry|vBiography. 650 0 Internet marketing. 650 0 Digital media. 650 0 Marketing|xManagement. 914 FARM237660 994 C0|bWHP
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