| Description |
1 online resource |
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text file rda |
| Access |
Digital content provided by hoopla. |
| Summary |
Opportunities in the fashion design industry are expected to rise about 10 to 12 percent through 2013. You do not need to live in New York City, and you can start out small or even part time. Ralph Lauren's Polo empire was established on a small men's tie collection that he sold to Bloomingdales. Demand for fashion designers should remain strong, as consumers, hungry for new fashions and apparel styles will spur the creation of new clothing and accessory lines. You will learn everything from the initial design and creation to manufacturing and marketing. If you are investigating opportunities in this type of business, you should begin by reading this book. If you enjoy working with people and keeping up on the latest trends, this may be the perfect business for you. Keep in mind this business looks easy but, as with any business, looks can be deceiving. This complete manual will arm you with everything you need, including sample business forms; contracts; worksheets and checklists for planning, opening, and running day-to-day operations. You will learn how to draw up a winning business plan and about basic cost control systems, copyright and trademark issues, branding, management, legal concerns, sales and marketing techniques, and pricing formulas. You will learn how to build your business by using low and no cost ways to satisfy customers, as well as ways to increase sales, have customers refer others to you, and thousands of great tips and useful guidelines. |
| System Details |
Mode of access: World Wide Web. |
| Subject |
Clothing trade.
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Fashion designers.
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Electronic books.
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| Added Author |
hoopla digital.
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| ISBN |
9781601381927 (electronic bk.) |
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1601381921 (electronic bk.) |
| Music No. |
MWT11405076 |
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