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LEADER 00000cam  2200445Ii 4500 
001    ocn935193355 
003    OCoLC 
005    20170516143658.0 
008    160115t20162016nyu           000 0 eng d 
020    9781614485032|q(hardcover) 
020    1614485038 
020    9781614485025|q(paperback) 
020    161448502X|q(paperback) 
035    (OCoLC)935193355 
040    BTCTA|beng|erda|cBTCTA|dBDX|dRIOSL|dOCLCF|dBKL|dNYP|dBKL
       |dOCLCQ|dYDX 
049    CKEA 
050 14 HF5825 
082 04 659.13/2|223 
092    659.0000 
100 1  Edwards, Ray|c(Copywriter),|eauthor. 
245 10 How to write copy that sells :|bthe step-by-step system 
       for more sales, to more customers, more often /|cRay 
       Edwards. 
264  1 New York, NY :|bMorgan James Publishing,|c[2016] 
264  4 |c©2016 
300    xxi, 163 pages ;|c23 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
505 0  How to sell without being "salesy" -- The magic building 
       blocks of the perfect sales letter -- How to write 
       headlines that grab readers by the eyeballs and suck them 
       into your message -- Inbox magic: how to write e-mails 
       that make more money -- How to write points that virtually
       force your prospects to buy -- The triad that sells more: 
       irresistible offers, risk reversal, and powerful closes --
       How to write guarantees that dissolve fear and unleash a 
       river of sales -- How to write copy that closes the deal -
       - How to write irresistible offers -- The secrets of 
       product launch copy -- The secrets of writing blockbuster 
       copy by watching movies -- The copywriting challenge. 
520    "It's hard to write sales copy that that doesn't feel 
       "salesy". But copywriting is an essential business skill, 
       no matter what business you're in. How to Write Copy That 
       Sells is a step-by-step guide to writing copy that sells 
       without being pushy."--|cBack cover. 
650  0 Marketing. 
650  0 Advertising copy. 
650  7 Advertising copy.|2fast|0(OCoLC)fst00797842 
650  7 Marketing.|2fast|0(OCoLC)fst01010167 
994    92|bCKE 
Location Call No. Status
 Simsbury Public Library - Non Fiction  659.132 EDWARDS    Check Shelf