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Author Lohr, Steve, author, narrator.

Title Data-ism: the revolution transforming decision making, consumer behavior, and almost everything else.

Publication Info. [United States] : Harper Collins Publishers : Made available through hoopla, 2015.

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Edition Unabridged.
Description 1 online resource (1 audio file (6hr., 33 min.)) : digital
Access Digital content provided by hoopla.
Performer Read by Walter Dion.
Summary Steve Lohr, a technology reporter for the New York Times, chronicles the rise of Big Data, addressing cutting-edge business strategies and examining the dark side of a data-driven world. Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today, Data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge. Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights. It shows that, if exploited, this new revolution will change the way decisions are made-relying more on data and analysis, and less on intuition and experience-and transform the nature of leadership and management. Lohr explains how individuals and institutions will need to exploit, protect, and manage their data to stay competitive in the coming years. Filled with rich examples and anecdotes of the various ways in which the rise of Big Data is affecting everyday life it raises provocative questions about policy and practice that have wide implications for all of our lives.
System Details Mode of access: World Wide Web.
Note GMD: electronic resource.
Subject Big data -- Social aspects.
Electronic data processing -- Social aspects.
Data mining -- Social aspects.
Information technology -- Social aspects.
Added Author Dion, Walter, narrator.
Added Title hoopla (Digital media service)
ISBN 9780062397362 (sound recording) (hoopla Audio Book)
0062397362 (sound recording) (hoopla Audio Book)
Music No. MWT11586380
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