Edition |
First edition. |
Description |
vi, 232 pages : illustrations ; 24 cm |
Bibliography |
Includes bibliographical references (pages 223-224) and index. |
Contents |
Selling in a new market space -- The innovative and disruptive market space -- Creating and building the vision -- The natural laws of selling innovation -- The selling-in-a-new-market skill set -- Creating the sales process map for selling in a new market -- The first sales call -- The technical sale -- The business sale -- New market selling strategies -- The new market sales matrixes -- When the maverick seller needs to move on. |
Subject |
Selling.
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New products.
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Technological innovations.
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Added Author |
Snyder, Tom U.
|
ISBN |
9780071636100 alkaline paper |
|
0071636102 alkaline paper |
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