Edition |
Revised and updated edition. |
Description |
viii, 294 pages ; 23 cm |
Note |
Includes index. |
Summary |
The subject of "design thinking" is the rage at business schools, throughout corporations, and increasingly in the popular press--due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business. |
Subject |
Corporate reorganizations.
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Organizational change.
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Industrial design.
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Added Author |
Katz, Barry.
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ISBN |
0062856626 (hardcover) |
|
9780062856623 (hardcover) |
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