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Author Furlong, Mary S.

Title Turning silver into gold : business and investment opportunities in the boomer marketplace / Mary Furlong.

Publication Info. Upper Saddle River, N.J. : Wharton School Pub., 2006.

Copies

Location Call No. Status
 Bloomfield, Prosser Library - Adult Department  658.8 FUR    Storage
 Manchester, Main Library - Non Fiction  658.8 FURLONG    Check Shelf
Description pages cm
Contents Verview -- Health -- Travel -- Passion -- Sex -- Fashion 2 -- Housing -- Family -- Eldercare -- Financing -- Media -- Sales -- Class act.
Subject Target marketing -- United States.
Baby boom generation -- United States.
Older consumers -- United States.
Consumer behavior -- United States.
Investments -- United States.
ISBN 0131856987 hardback alkaline paper
9780131856981 hardback alkaline paper
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