Title Flavor of the month : why smart people fall for fads / Joel Best.

Publication Info.	Berkeley : University of California Press, [2006]
	©2006

Copies

Location	Call No.	Status
Rocky Hill - Downloadable Materials	EBSCO Ebook	Downloadable
Rocky Hill cardholders click here to access this title from EBSCO

Description	1 online resource (xi, 201 pages) : illustrations
Bibliography	Includes bibliographical references and index.
Contents	The illusion of diffusion -- Why we embrace novelties : conditions that foster institutional fads -- The fad cycle : emerging -- The fad cycle : surging -- The fad cycle : purging -- Fad dynamics -- Becoming fad-proof.
Note	Print version record.
Summary	Joel Best explores the range of institutional fads, analyses the features of our culture that foster them, and identifies the major stages of the fad cycle: emerging, surging, and purging. He examines the causes and consequences of fads and suggests ways of fad-proofing our institutions.
Subject	Social institutions.
	Fads -- Social aspects.
	Diffusion of innovations.
	SOCIAL SCIENCE -- Anthropology -- Cultural.
	POLITICAL SCIENCE -- Public Policy -- Cultural Policy.
	SOCIAL SCIENCE -- Popular Culture.
	SOCIAL SCIENCE -- General.
	Diffusion of innovations. (OCoLC)fst00893549
	Fads -- Social aspects. (OCoLC)fst00919813
	Social institutions. (OCoLC)fst01122537
Genre/Form	Electronic books.
Other Form:	Print version: Best, Joel. Flavor of the month. Berkeley : University of California Press, ©2006 9780520246263 0520246268 (DLC) 2005022128 (OCoLC)61229677
ISBN	9780520932357 (electronic bk.)
	0520932358 (electronic bk.)
	1423745523 (electronic bk.)
	9781423745525 (electronic bk.)
	1598759264 (electronic bk.)
	9781598759266 (electronic bk.)

-->