LEADER 00000cam a2200421 a 4500 
001    ocn406142451 
003    OCoLC 
005    20230418015448.0 
008    090619s2010    nyuk          001 0 eng d 
020    9781600376603|q(pbk.) 
020    1600376606|q(pbk.) 
035    (OCoLC)406142451 
040    BTCTA|beng|cBTCTA|dDPL|dIHY|dABG|dYDXCP|dBDX|dOCLCF|dOCLCQ
       |dSFR|dSPP|dOCLCO|dOCLCQ 
049    CKEA 
050 14 PN161|b.G84 2010 
082 04 070.5/2|222 
245 00 Guerrilla marketing for writers :|b100 no-cost, low-cost 
       weapons for selling your work /|cJay Conrad Levinson. Rick
       Frishman, Michael Larsen, David Hancock. 
250    Expanded 2nd ed. 
260    New York :|bMorgan James,|c©2010. 
300    289 pages :|bforms ;|c23 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
500    Includes index. 
505 0  Guerrilla marketing : the right idea at the right time. 
       Why you have to be a guerrilla marketer ; An author's 
       guide to an industry on the edge of tomorrow -- Weapons 
       that make you a guerrilla. The most powerful weapons in 
       your arsenal ; The most powerful weapons for selling your 
       books ; The most powerful weapons inside you ; Weapons 
       that make you a guerrilla -- Weapons galore to help you 
       sell more. More powerful publicity weapons ; Weapons that 
       prove you're a guerrilla ; Fusion marketing weapons ; 
       Weapons that use technology to help you ; Weapons that 
       involve your books ; Weapons made possible by your ability
       to write ; Weapons made possible by your ability to enlist
       allies ; Weapons that deliver free advertising -- Weapons 
       that are all about you. Weapons that prove you're a pro ; 
       Weapons to make part of your identity ; Weapons for 
       communicating your identity ; Weapons for building your 
       invincible marketing machine ; The great adventure : 
       giving yourself a promotion -- Appendix 1. The guerrilla 
       marketing weapons for fiction and nonfiction listed in 
       order of importance -- Appendix 2. How to find the 
       publicist you need -- Appendix 3. How your networks can 
       help you -- Appendix 4. Sample media kit -- Appendix 5. 
       The timeline for a publicity campaign -- Appendix 6. 
       Writer's Digest publicity questionnaire -- Appendix 7. The
       top 100 markets in the United States -- Appendix 8. Mike's
       evaluation form. 
650  0 Authorship|xMarketing. 
650  7 Authorship|xMarketing.|2fast|0(OCoLC)fst00822460 
700 1  Levinson, Jay Conrad. 
700 1  Frishman, Rick,|d1954- 
700 1  Larsen, Michael,|d1941- 
700 1  Hancock, David L. 
914    FARM160366 
994    C0|bCKE