Introduction : the merger -- Beginnings : Des Moines -- Across the street -- Otis Chandler's legacy -- Twilight -- The new order -- The cereal killer -- His seat on the dais -- Inside the merger -- Making news -- A changing landscape -- Market-driven journalism -- Buy the numbers -- Count Kern -- Civil war -- Up against a saint and a dead man -- Before the fall -- The penguin parable -- Closing the deal -- Zell hell -- Epilogue.
